Custom research

Custom research & data reports

For a specific segment, geography, wealth band or question, rather than a subscription.

When custom research fits

  • You need a specific segment, such as founders after a company sale in one metro, or physician-owners in one state.
  • You need a market-sizing answer for a decision, such as where to open an office or host an event.
  • You need a one-off report rather than a subscription.

What you get

  • A scoped question, agreed with you before work starts
  • Aggregate findings by state, metro, wealth band and other available attributes, with the method and limits stated
  • Public statistics with numbered footnotes to their sources
  • Groups under 10 people suppressed; no named individuals in reports delivered outside the app

How it works

  1. 1

    Tell us the decision you are making and the segment, geography and wealth band you care about.

  2. 2

    We confirm what the data can and cannot answer, and agree scope and price.

  3. 3

    We deliver the report and walk you through it.

Pricing is scoped per engagement. For examples of the analysis we publish, browse our research and the coverage page.

Request custom research

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